Why take a look back at 2020? It was a hell of a year, that’s why. If it was out of the ordinary, it happened. If it was bad, it tended to happen. If it was bizarre, it was determined to happen.
2020 brought many things to the world and everyone in it. It’s the only time in history, except for the flood, that I think the entire world was impacted by one little event. Ok, COVID-19 and the pandemic weren’t little, but it’s pretty wild how they made an impact.
My world, like everyone else’s, changed. I was fortunate (still am) that my little space on earth wasn’t thrown upside down. I don’t take that for granted. So let’s take a look back.
January was fairly normal. Work, business, blog. I joined a mastermind group in an effort to piece together a path for my blog and business. I focused on that for the next several months.
February I had a birthday. I didn’t like the number that brought. Still don’t. Business as usual, mastermind was awesome and made me look at things differently. I identified what I didn’t like and didn’t enjoy doing. Then I had to figure out what I did like doing…and I heard something about a bad virus in China and Europe. It’s true, I don’t pay much attention to the news.
March came in like a lion…and left as a pissed off lion. I noticed the media was focusing on that crazy virus. Apparently is was bad, people were dying, it was spreading fast and the world was beginning to panic. I continued on my path, making decisions for my blog and business, and working. The third week all hell broke loose and at work we realized that things were changing. By month end we were on “stay at home” status and the store had temporarily closed. We focused on building up a website so we could still make sales while closed. The Mastermind group came to a close, but we weren’t really ready for that. So, we continued on a new three-month path.
April was weird. At work, the doors were closed and the website was opened. We had web traffic, thank goodness. I was able to keep working. I joined the accountability group that had been the mastermind group, and I found my personal purpose. In my spare time, I began learning a LOT so I could embark on a new business path. The old blog died a slow, sad death, and a new one began to take shape in my head. It was surreal to drive to work each day and see so few businesses opened. I decided to support as many of the local places as I could, while staying safe.
The state began re-opening in May. It was slow and painful. Some didn’t reopen at all. Some did and I’m not sure how. At work we reopened and acknowledged a different business model. So, so many did the same. As for me, I just kept moving forward. Work 8 hours at the day job, then work 2-4 hours a night on the new venture as well as 6-10 hours a day on my days off. Accountability Group was my touch stone.
The state continued to re-open slowly. “New Normal” became the most hated phrase. Then, as if the virus wasn’t enough, a new kind of horror hit. Racial relations hit a breaking point. Clashes with law enforcement, communities, neighbors, friends, families…so much hate, so much fear, so much anger, so much…just so much. Heartbreaking.
I kept my head down, kept sight of my goals, saw few people, did practically nothing but work. By the end of summer I had a plan, mapped out a product line, and started a new blog. The Accountability Group had become my anchor, and then it was time to leave them.
I felt lost without my anchor. I sought out other alternatives but they weren’t the same, and they didn’t motivate me. I pulled my big girl pants on, kept my head down, set new 90-day goals, and continued on. If I didn’t slow down or stop, I would be ok. But it was much harder than I imagined it would be. Even though I’d lost my amazing mojo and group, I continued on, feeling very much alone.
it was a slower process than I wanted, but by year end I managed to launch:
- A new blog, pennywallace.com
- An online store, shop.pennywallace.com
- The Original Simply Planner and Add-ons, a printable planner system
- Simply Digital Planner with or without branding customizations
- My One Good Thing a Day Digital Journal
- Simply 90-Day Plan for Trello
- Simply Weekly Calendar for Trello
- Simply 90-Day Goal Planning Guide, a printable eBook
- Four recipes that are not only easy, they taste good
That’s a lot of stuff! The only goals I didn’t hit had to do with my blog posts and email list. Why was that? Product development is my rabbit hole. I enjoy it, and I’m good at it. All the other stuff? I lack that same confidence. 2020 wasn’t very confidence building.
2021, What’s Next?
I am working through that. I’m looking at my long-term, big, scary goals and breaking them down. I’m working with a couple groups and hoping that will help me do this. I’ve got a long list of product ideas and I need to prioritize them. Otherwise I’ll spin around Until I feel inspired to work on one. That’s no way to operate a business!
I also need to put some focus on the personal side of things. I’m really good at ignoring that. I need to focus back on my health and well-being and get myself back on track.
My wish for all of us is for 2021 be kinder, gentler, and easier to navigate than 2020. May we find joy and appreciation for the little things. May we show kindness to others. May we all be successful and prosperous.